Color Psychology in Design: How to Influence Emotions

Color Psychology in Design – How to Influence Emotions, featuring bold typography with colorful icons including a flame, heart, sun, and smiley face on a multicolored background

Colours are a silent language that speaks directly to our emotions; they are much more than just ornamental elements. One shade has the power to energise, calm, build trust, or arouse passion. This explains why designers and brands find color psychology to be such a potent tool. Designers can produce images that not only look […]